Meet the man getting the State Fair of Texas ready for its OU-Texas closeup

Meet the man getting the State Fair of Texas ready for its OU-Texas closeup

The Jenni Carlson Show: How close has the Red River Rivalry come to leaving the Cotton Bowl? State Fair of Texas general manager Bob Hilbun talks about that and more, including his can’t-miss fair food and his advice to fairgoers.

Jenni Carlson

By Jenni Carlson

| Oct 4, 2023, 2:42pm CDT

Jenni Carlson

By Jenni Carlson

Oct 4, 2023, 2:42pm CDT

Editor’s Note: Sellout Crowd’s Coverage of the Oklahoma-Texas game in Dallas is Sponsored by Modelo – The Official Beer of Fans with the Fighting Spirit (

Bob Hilbun has worked for the State Fair of Texas since 1967. Now the general manager, he has been involved with the Red River Rivalry for decades, but he admits he rarely gets to see any of the actual game. He also shares his thoughts about the OU-Texas game’s place at the Cotton Bowl, how the future looks for the rivalry staying there and if the game ever came close to moving somewhere else. 

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Jenni Carlson is a columnist with the Sellout Crowd network. Follow her on Twitter at @JenniCarlson_OK. Email [email protected].

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